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Avoiding Bet Regret: An overview of the campaign to date

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Reports


Author(s): GambleAware

Publisher: GambleAware

Year Published: 2020

Date Added: March 31, 2022

Resource Type: Assessment report

This report provides an overview of the Bet Regret campaign. The goal of this campaign is to help moderate gambling behaviours and reduce harms from gambling. The campaign has two goals:

  • Year One: begin discussions with target groups on moderating gambling behaviours
  • Year Two: Increase the number of sports bettors reducing risky gambling behaviours

The report outlines the campaign's development and introduction. It also includes details of the impact of the COVID-19 pandemic on the campaign. Key takeaways from the report include:

  • Engage with key stakeholders and subject matter experts during campaign development
  • Undertake a scoping review of current knowledge and develop a Logic Model before development
  • Follow a stepwise process and set realistic deadlines


Citation: GambleAware. (2020). Avoiding Bet Regret: An overview of the campaign to date. London, UK: GambleAware. Available from: https://www.begambleaware.org/sites/default/files/2021-01/THESTORYOFBETREGRETfinal.pdf

Keywords: gambling ; gambling-related harm ; harm reduction ; interventions ; messaging ; prevention ; public health ; public health programs ; safer gambling ; sports betting

Topics: Gambling Resources ; Information for Operators ; Information for Treatment Providers ; Prevention ; Public Health ; Sports Betting

Conceptual Framework Factors:   Gambling Types ; Environment - Culture of Social Responsibility ; Exposure - Marketing and Messaging ; Environment - Responsible Gambling ; Resources - Harm Reduction, Prevention, and Protection ; Gambling Environment ; Resources - Service Access and Use ; Gambling Resources ; Resources - Interventions

Geographic Coverage: United Kingdom

Source Type: Not-for-Profit

Related Resources:
  • Bet Regret: Summary of key learnings and insights from a four-year marketing strategy
  • Synthesis report: The use of the research in the Bet Regret campaign
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  • About Us
    • What We Do
    • Team
    • Our Philosophy
    • Board of Directors
    • Join Us
  • Services
    • Funding Opportunities
    • Applied Research
    • Knowledge Products 
    • Knowledge Management
    • Stakeholder Engagement
    • Impact Evaluation
    • Project Consulting
  • Resources
    • Conceptual Framework of Harmful Gambling
    • Data Repository
    • Evidence Centre
    • Gambling from a Public Health Perspective
    • Prevention and Education Review: Gambling-Related Harm
    • Research to Inform Action Evidence Hub
    • Safer Gambling Evaluation Evidence Hub
    • Resources for Safer Gambling During COVID-19
  • Partners
    • Network to Reduce Gambling Harms
    • Academic Forum for the Study of Gambling (AFSG)
    • National Strategy to Reduce Gambling Harms in Great Britain
  • Contact
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    • Helplines