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Do limit-setting tools help reduce online gambling intensity?

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View Open Access Article View Snapshot Back to Search Results

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Author(s): Auer, Michael M. ; Hopfgartner, Niklas ; Griffiths, Mark D.

Journal: Cyberpsychology, Behavior, and Social Networking

Year Published: 2020

Date Added: April 29, 2020

Online gambling has become very popular. About 5% of people who gamble online experience harm from gambling. Some online gambling operators offer their customers tools that may help reduce their risk of problem gambling. For example, limit-setting tools allow a gambler to limit the amount of money they can spend with that gambling operator. This study tested how effective limit-setting tools are in reducing gambling intensity.

The researchers found that only 1.3% of online gamblers used the limit-setting tool. Overall, people who set limits did not spend less money on gambling over time. However, high-intensity gamblers who set limits did spend less over time. Therefore, limit-setting tools may help people who gamble intensely to reduce their gambling.


Citation: Auer, M., Hopfgartner, N., & Griffiths, M. D. (2020). The effects of voluntary deposit limit-setting on long-term online gambling expenditure. Cyberpsychology, Behavior, and Social Networking, 23(2), 113-118. https://doi.org/10.1089/cyber.2019.0202

Article DOI: https://doi.org/10.1089/cyber.2019.0202

Keywords: behavioural tracking ; limit setting ; online gambling ; problem gambling ; responsible gambling

Topics: Gambling Resources ; Information for Operators ; Online Gambling

Conceptual Framework Factors:   Exposure - Gambling Setting ; Types - Structural Characteristics ; Environment - Responsible Gambling ; Exposure - Accessibility ; Gambling Environment

Study Design: Evaluation Design

Geographic Coverage: Europe

Study Population: People who had gambled with the online gambling operator Kindred at least once from January–March 2017 and January–March 2018

Sampling Procedure: The online gambling operator Kindred gave the authors an anonymized dataset with data from 49,560 users.

Study Funding:

Michael Auer and Niklas Hopfgartner’s company (neccton Ltd.) received funding from Kindred Gaming for this study. Mark D. Griffiths was subcontracted by neccton Ltd.

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