This brief by gambling technology company Playtech outlines the top 16 features that contribute to BetBuddy's estimation of risk. Betbuddy is a behavioural tracking tool that analyzes people's data to determine who may be at greater risk of harm. The tool uses data models which incorporate many features to detect harm in certain customer bases. The features that may most predict harm, based on this particular analysis, come from a range of categories:
- Deposits
- Game selection
- Frequency of days played
- Number of bets per day
- Responsible gambling tool usage
- Session time
- Bet amount
- Declined deposits
In addition to describing the analysis and presenting the features in chart form, the brief also suggests what the gambling industry might do in response to this analysis.
