Reports
Author(s): The Behavioural Insights Team
Year Published: 2026
Date Added: August 15, 2026
Resource Type: Summary report
This report summarizes a four year program of research into gambling-related harm, by the Behavioural Insights Team's Gambling Policy and Research Unit (GPRU). The program ran 26 projects on topics such as understanding gambling decisions, improving support, and creating a fair and safe sector. The GPRU's work informed the UK Government's Gambling White Paper (2023) and contributed to policy consultations.Key findings include:Most people want appropriate consumer protections, rather than bans.Gambling environments often overlook consumer protection and focus only on engagement.Simple interventions can help to reduce risky behaviour (e.g., clearer activity statements and loss-framed odds).Recommendations include:More transparent data sharing and collaboration with other sectors.Anticipatory regulation to address new products and advertising channels, and prioritize consumer wellbeing.
This report summarizes a four year program of research into gambling-related harm, by the Behavioural Insights Team's Gambling Policy and Research Unit (GPRU). The program ran 26 projects on topics such as understanding gambling decisions, improving support, and creating a fair and safe sector. The GPRU's work informed the UK Government's Gambling White Paper (2023) and contributed to policy consultations.
Key findings include:
Recommendations include: