Reports
Author(s): Kalbfleisch, Lindsay ; Leon, Corrine ; Baxter, Carling M. ; Young, Matthew M.
Publisher: Greo
Year Published: 2021
Date Added: June 14, 2023
Resource Type: Research report
This report contains evidence for use in the development of a safer gambling information pilot project for military personnel and veterans in Great Britain. The evidence is derived from results of a literature search and a gap analysis of key stakeholder insights. Findings include that safer gambling information could be more accessible to military personnel and veterans if it incorporates:Sources with lived experience of military service and/or gambling harmsA focus on normalizing and destigmatizing safer gambling and help-seekingMessages that suggest taking specific actionsMultiple information channels, including channels that allow for repeated exposureTouchpoints that already-exist, across the military career (but especially at the early-career stage)Content that is targeted to a specific sub-audience (e.g., people who are newly enlisted or veterans)
This report contains evidence for use in the development of a safer gambling information pilot project for military personnel and veterans in Great Britain. The evidence is derived from results of a literature search and a gap analysis of key stakeholder insights. Findings include that safer gambling information could be more accessible to military personnel and veterans if it incorporates:
